MA Interactive Experience Design

MA Interactive Experience Design empowers you to create and critique immersive, interactive worlds that merge storytelling, design, and technology. Through taught sessions and embedded credit-bearing work experience modules you’ll explore how data, narrative, and real-time engines combine to shape user experience for place-based experiences across games, XR, and installation design. Practice-based learning, ethical innovation, and employability are embedded throughout the programme.

• Build expertise in designing immersive, interactive worlds that blend storytelling, play, and technology.
• Learn to prototype experiences using real-time engines and emerging tools, from XR to AI-driven systems.
• Study in London — a global hub for creative technology, games, and media innovation.
• Develop an ethical, sustainable, and inclusive approach to interactive design practice.
• Prepare for roles in games, XR, creative technology, and experience design through professional mentoring and employability support.
• Join an interdisciplinary community of digital creatives studying together in our state-of-the-art facilities at MDX Studios. Facilities include games labs with high-end hardware for high graphic processing (NVIDIA) and a wealth of industry software including Unreal Engine. Our Motion Capture studio utilises a range of sophisticated technology to enable the creation of industry-level VFX and VP. The Kit Hub has a vast collection of high-end creative tech to support student projects including professional cameras, sound recording kit and VR headsets. With strong relationships with industry partners, Kit Hub is vital resource for our creative community to keep up to date with the latest tech. We have studios for film, animation and sound recording studios as well as suites for editing and colour grading. We offer Avid Media Composer and Pro Tools certification.
• Connect with the creative industries and the local community through our partners at Screen London Barnet.