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  • DeadlineStudy Details:

    MSc 1 year

Masters Degree Description

Our course brings together the latest industry and practice driven techniques in marketing.
For a career in the most exciting and dynamic of all the business disciplines.

From the principles and practices of marketing right through to marketing on a global scale we’ll get you ready for the work place.

Building on marketing theory we’ll help you to test these in a practical way by getting you to apply these to real business scenarios.

The yearlong course is split into 3 trimesters, each building on the last working towards your own dissertation to get you ready to kick start your marketing career on an international level.

Typical entry points to this course are in January and September. Please enquire for more information.

Entry Requirements

The entry requirements for this course is a Bachelor (Honours) Degree at a 2:2 or above. 

We look for applicants to have a background in any discipline in order to be eligible for the programme.

We may also consider lesser qualifications if you have sufficient professional work experience within the industry.

Our entry requirements indicate the minimum qualifications with which we normally accept students. Competition for places varies from year to year and you aren't guaranteed a place if you meet the minimum qualifications.

This course has academic entry requirements which are assessed alongside relevant work experience. Full details of any relevant work experience, including references should be submitted with your application and may be considered for entry where the minimum academic entry requirements are below those required.

Usually, unrelated work experience is not considered sufficient for entry without meeting the minimum academic entry requirements. Please contact us with your specific circumstances by submitting an enquiry form above and we will be happy to discuss your options.

If you want to get more information on the admission process, please get in touch with the Postgraduate admissions team by submitting an enquiry form.

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Fees

For fees and funding options, please visit website to find out more

Programme Funding

Please see our website for funding opportunities

Student Destinations

  • Finance
  • Law
  • Health
  • Charities
  • Tourism
  • Government
  • Advertising
  • Brand management
  • Information technology
  • Market research

Module Details

Modules that you will study* as part of this course:

  • Advertising as Cultural Discourse ( LNG11105 )
  • Consumer Insights ( MKT11112 )
  • Contemporary Issues in Festivals and Events ( TSM11123 )
  • Developing Intercultural Competence in the Workplace ( IBC11102 )
  • Digital Marketing Strategy ( MKT11124 )
  • Dissertation ( TBS11130 )
  • Global Marketing ( MKT11104 )
  • Marketing Communications ( MKT11101 )
  • Principles and Practice of Marketing ( MKT11108 )
  • Research Methods ( SOE11131 )
  • Skills for Success ( TBS11108 )
  • Social Media and Content Marketing ( MKT11111 )
  • Strategic Brand Management ( MKT11103 )

* These are indicative only and reflect the course structure in the current academic year. Some changes may occur between now and the time that you study.

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