Fully-funded PhD Scholarship - Employee Family Work Balance and Company Performance: Irreconcilable or Complementary

Department of Human Resource Management

Strathclyde Business School


This PhD project will seek to bridge two closely related research streams. The main objective is to explore the effect that internal market orientation (IMO) adoption has on employee family, life and work (FWB) and, subsequently, on employee job performance. Further, the research will seek to investigate the effect on customer perceived value and satisfaction from employee FWB. Finally the research seeks to explore what, if any, effect certain organisational and vocational characteristics have on IMO adoption, FWB and employee as well as customer satisfaction.

The research will follow a mixed methods approach. A qualitative phase (in-depth interviews with employees and managers) will allow to define the major constructs and to produce a first insight on their interrelationships. Following this, a hierarchical quantitative investigation (or "nested") will follow with data been collected from different companies (level 3) at both the employee (level 2) and the customer (level) levels. This allows to explore the relationship between the constructs within and between the different levels and produce thus a much more insightful view of the different interrelationships. For the quantitative study the sample will comprise units from two sectors, namely the tourism and food and beverage. The decision to select these sectors is based on the following reasons: 1- need to maintain relevance (tourism) with past studies in the field and 2- compare and cross-validate the results across two diverge settings (services vis-à-vis business-to-trade)


Candidates are required to have:

- An excellent undergraduate degree with Honours in a relevant business, scientific/technological or social science subject
- A Masters degree (or equivalent) will be strongly preferred
- Students may also have other relevant experience or skills which are relevant to this project
- Candidates who are not native English speakers will be required to provide evidence for their English skills (such as by IELTS or similar tests that are approved by UKVI, or a degree completed in an English speaking country)

Study information

Start month:

1 October 2017

Funding information

Funding applies to:
Open to applicants from a range of countries
Funding notes:

Stipend: £14,652 pa. Whilst open to International candidates, please note that this scholarship covers Home/EU/RUK Fee rate only.

Contacts and how to apply

Academic contact:

Enquiries to Professor Spiros Gounaris, Department of Marketing, email: spiros.gounaris@strath.ac.uk

Administrative contact and how to apply:

To apply, please visit our website

Application deadline:

28 February 2017

Department Profile